Raising a glass to 17 great label designs for International Beer Day



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Beauty lies in the hands of the beerholder—that’s how the saying goes, right?

We may not know poetry, but we do know good design. And since today is International Beer Day—a worthy cause of celebration recognized in more than 200 cities—we rounded up awesome beer label designs to inspire barley and hops buffs around the world.

Keep scrolling to see the 17 beer designs we love, collected ale in a day’s work.

beer label designs

When it comes to beer, 2 is better than 1. Illustrator Nathan Walker united Rahr Brewery and Lakewood Brewery for a single, epic design.

beer label designs

Kimberly White turned Barncat Lager into a crafty masterpiece in shades of yellow and blue for Butternuts Beers and Ales.

beer label designs

Sylvia Prats combined good ol’ American aesthetics with bold typography to brand Drift Plains Brewing Co.

Related: Designers’ favorite typefaces

beer label designs

Pattern play by Drew Lakin for Sputnik, a Russian Imperial Coffee Oatmeal Stout by Austin Beerworks. Get it?

beer can design

I pledge allegiance, to the can… Okay, maybe not what Jordan Wilson had in mind when designing the subtle yet striking lager for Allegiance Brewing.

beer can design

Alex Lazaris deserves a beer for dreaming this one up. “Kraken one open with the boys” for International Beer Day.”

beer can design

Jordan Kabalka takes Detroit Brewing Company into the jungle with this clean, geometric Big Cat design.

beer can design

Artist and beer maven Josh Cockrell designs each of Jester King’s labels, from the scary to the seasonal.

beer can design

MacKinnon Brothers Brewing Co., raising a glass to family farming and home-grown Canadian ingredients, depicted by the talented Levon Travis Sharrow

beer label designs

Hidden surprises and creative hand lettering by Taylor Brit Lee for Strong & Stout Brewery.

beer can design

Simple and refreshing. A design by Brett Lair for Anderson Craft Ales that takes the guesswork out of what to drink.

beer label designs

“Liquid folk art” with a true Southern flair, created by Mindvolt for Black Forty Beer Company.

beer label designs

James J. Miller added pops of color and vintage inspiration to brand Off The Clock Brewery’s cleverly-named brews.

beer label designs

Limited edition puns for R&B Brewing, thought up and designed by master illustrator Ben Didier.

beer can design

Visual storytelling with a haunted twist, brought to life by Jon Contino for 21st Amendment’s limited edition “Insurrection Series.”

Related: A guide to brand guides

beer label designs

Playful hand illustrations and hidden beer bottles in each design (psst—look at the deer antlers) by Saint-Jacques Vallée Y&R (now part of TAXI) in Montreal.

beer can design

Galactic whimsy never looked so good, thanks to Kim Deakins’ illustrations and design by Young Athenians for Creature Comforts Brewing Company.

Seen any great beer label designs lately?

Share them with us on Twitter and Instagram.

More design inspiration


Kaysie Garza
Kaysie is a digital copywriter at InVision—devouring books, French fries, and hiking trails when she isn’t working on words.

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