InVision Announcement

InVision Adds 2M Users and Sets the Foundation for Expansive Growth

Feb 12, 2021

InVision Adds 2M Users and Sets the Foundation for Expansive Growth as Digital Collaboration Becomes an Enterprise Requirement

InVision welcomed more than 350 new customers, entered new international markets, and released hundreds of product updates based on new research in 2020

February 12, 2021 InVision—the digital product design and development platform with more than seven million users—finished its fiscal year on January 31, 2021 with growth across its platform and more than 350 new enterprise customers, including Bridgestone Europe, Dyson, LATAM Airlines, Swisscom, and Tesco. The accelerated need for digital product design and development in 2020 drove organizations to enhance their collaboration processes and how they use software to innovate across teams and deliver digital products for a changing world.

InVision’s Year, By The Numbers:

New InVision users

New enterprise customers

YoY enterprise growth of Freehand, InVision’s online whiteboard, also directly integrated into Microsoft Teams (more than 115M daily active users in 2020)

Growth of InVision’s new Design System Manager (DSM) since launch in May 2020, proving the increasing desire for design systems processes, tokens, and support to help teams build cohesive and consistent experiences across platforms

International markets with InVision customers, including APAC newcomers China, Korea, Malaysia, and Sri Lanka

Product and creative awards won last year including DrivenXDesign awards for Freehand, DSM, and our Enterprise platform; five consecutive years on the Forbes Cloud 100; three Muse Awards; and top rankings from G2 and TrustRadius

InVision’s platform, including Enterprise, Cloud, DSM, Craft, Specs, Studio, and Freehand, introduced major updates in the past year to make collaboration easier. These hundreds of updates were based on new research revealing how structured collaboration and communication are key components of design maturity, empowering increased speed to market, greater revenue, and higher valuation. As digital product design and development grows more complex, workflows become less linear and the number of collaborators grows to accommodate inputs from across the company. InVision’s updates and development in the past year and future plans are targeted towards supporting these trends, which will drive better business outcomes for our customers.

“Our product team's speed and agility directly depends on the relationships between our designers, developers, and other stakeholders, and using InVision's platform is key to enabling more efficient, creative design processes," says Erica Cameron, Senior UX Designer at IBM. "Simply put, collaborative tools like InVision's means we're able to successfully execute our increasingly complex projects."

Some of the world’s largest and most influential enterprise organizations validated InVision’s approach. In 2020, renowned companies like AWS, Asana, Atlassian, IBM, Pendo, and Twilio chose to work with InVision in our mission to bring design-led collaboration to the world’s leading organizations and teams via thought leadership and Freehand Templates.

InVision also welcomed two new industry leaders to its executive team in the past year: Eleanor Morgan, CPO, and Sanjeev Katariya, CTO. Together, they have led the research and development process that is the foundation for last year’s innovation and the steady cadence planned for the next 12 months.

Other key new hires from the past year include Nili Metuki, Sr. Director of Research and Strategy, from Samsung and IDEO; Travis Heinström, SVP of Engineering, from Tumblr; Ron Forrester, VP of Engineering, from Nike; Jeff Chow, SVP of Product, from TripAdvisor and Google; and Frank Harris, VP of Product, Platform and Growth, from Casper and Betterment.

InVision is the leading product design and development platform for teams building world-class digital products. Our inclusive platform and services enable creative collaboration across teams and geographies for improved speed to market and powerful business results.

More than 7 million people across global enterprises and small teams come to us when they are looking for digital transformation. InVision allows them to ideate, prototype and test new ideas; create repeatable and streamlined processes in design, product and engineering; and up-level workflows to move more efficiently from inspiration to production. InVision’s customers include 100 percent of the Fortune 100 and organizations including American Express, Adidas, Boeing, Ford Motor, Netflix, HBO, Ikea, and Virgin Atlantic.

InVision is a fully distributed company with people in more than 20 countries. Investors include Accel, ICONIQ, FirstMark, Tiger Global, Battery Ventures, and Spark Capital. Visit us at

“InVision™, Design Systems Manager™, Specs™, and Freehand™, are trademarks of InVisionApp Inc.  All other trademarks are the property of the respective companies.


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