Product Design Report

In late 2015, InVision commissioned Column Five to analyze data from an InVision-fielded online survey of more than 1,650 designers from 65 countries actively working in design. Respondents were representative in terms of their demographic profiles, and responses were weighted to ensure accurate segment sizing. The survey explored respondents' education, career path and working environment; uncovered tool preferences, design-related behaviors, and income variables; examined purchasing habits; and more.

01

A Designer's Role

Role in Company

Design plays a leading role in 38% of the world's largest organizations.

  • In 65% of startups
02

A Designer's Workflow

Code Development

2 in 5 designers are involved in code development.

  • Experience designers spend 1/5* of time wireframing
03

A Designer's Tools

Prototype in Design

87% of all designers prototype during their design process.

  • 76% use rapid prototyping tools
  • 46% use code-based prototyping tools
04

A Designer's Team

Work In An Office

75% of designers work with a team at a corporate office or headquarters.

  • 15% work in a distributed team or remotely
  • 10% work with a team in a shared office
05

A Designer In Leadership

Design Leadership

  1. Director – 33 / 36 %
  2. Manager – 25 / 24 %
  3. VP – 12 / 10 %
  4. C-level – 9 / 10 %
  5. Entry level – 7 / 8 %
(Other – 14 / 12)
  • Women
  • Men
06

A Designer Snapshot

Designer Roles

  1. Design Research – 57 / 43 %
  2. Marketing Designer – 56 / 44 %
  3. Information Architecture – 46 / 54 %
  4. Visual Designer – 28 / 72 %
  5. Developer – 9 / 91 %
(Average work week: 43 hours)
  • Women
  • Men
07

A Designer's Compensation

Average Salary

  1. In-House – $84,438
  2. Startups – $79,889
  3. Freelance/Contract – $72,912
  4. Agencies – $63,900
  5. Education – $60,611
  6. Government – $55,727
  7. (The highest paid designers work an average 45.5 hours per week)
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