A design sprint provides a simple, timeboxed problem-solving framework for product teams to get answers quickly and effectively. The exercises embedded in the five phases are designed to reduce politics, increase collaboration across functions and put the focus on answers (outcomes) and not just assets (outputs). Through examples from enterprises like Google, The Home Depot, LearnVest, IBM, AARP, Fidelity Investments, Lidl, Blue Cross Blue Shield, and many more, learn how you can run, facilitate, or sponsor your own design sprint and start delivering solutions in organizations of any size.
Richard is a design thinking, strategy, and UX expert who recently co-authored “Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams” and “Design Leadership and Design Sprint: A Practical Guidebook for Building Great Digital Products.” Under his leadership, Fresh Tilled Soil has delivered UX and product design to 700+ clients around the world, including FedEx, Keurig, Intel, Harvard University, GE, Walgreens, BBVA, Shopify, Titleist, Citrix, and Genetech.
As vice president of design education at InVision, Aarron draws upon 15 years of experience running product teams and teaching design to help companies enact design best practices. Aarron founded the UX practice at MailChimp and helped grow the product from a few thousand users to more than 10 million. He is the author of the best selling book Designing for Emotion from A Book Apart.